The super blog 2392

Google is Not the Only Phone Company in Town!If your sales depend only on Google traffic and Google adsense or adwords then you could be in for a big dissapointment. Constant search engine rankings can make or break you. I know. I’ve been there. Riding high on Google rankings then dropping like a 2 ton rock in the Altlantic ocean.Do NOT put all your eggs in one basket. There are several other ways to drive traffic to your site and depending on just one, like Google, is just plain bad marketing efforts.Yahoo, Yahoo’s YPN, and other search engines along with pay-per-click programs can bring you extra traffic and maybe even more sales.I currently have Google Adsense and Yahoo’s YPN ads on my site and I can tell you right now that Yahoo’s YPN is paying me THREE times the amount that Adsense is paying. Why? Not sure, because both ads are featured on the same based keywords. I divided pages up equally between Adsense ads and YPN ads and Yahoo is the “bigger Daddy”.“He who only puts one iron in the fire will not set the world alight”Distribute your advertising in several different ways. Test, test, then test again. Optimize your pages for good content and keyword density and then let the search engines gobble that. DON’T optimize your pages for Google only. You might number 1 today and then number 378 as soon as they have their next algorythm change. Nothing they do is “personal”, but it sure fells like it when they dig in your pocket after all the work you did to make THEM happy. What I don’t understand is why Google is constantly changing except that it gives engineers something to do for those hefty paychecks. If it ain’t broke, why fix it? Google is constantly “fixing” a well oiled machine.The other day I was searching for business loans and the first few pages were all listings from the UK even though I was on the main search engine, and not the Google.uk. If I had wanted a loan, I had to search several pages deep to find on in the US.Pay per click sites:1. Yahoo! Search Marketing has a well organized system.http://searchmarketing.yahoo.com/2. Miva distributes your keyword text ads throughout a distribution partner network.http://www.miva.com3. GoClick no monthly fee, no startup fee, and low 1 cent CPChttp://www.goclick.com/4. 7Search results appear in over 35% of the top 150 search engineshttp://www.payperranking.com/5. Kanoodle has partnerships with sites CNET, DogPile, NetZero and buy users for app morehttp://www.kanoodle.com/about/advertise.cool6. Search123 sports some cool tools to help you control your pay-per-click budget.http://search123.comThere are MANY other search engines and advertising opportunities for you out there. Just look around to find them. After awhile you will see that Google is not the only phone company in town even though they act like it!

Increasing Web Traffic to Your SiteHaving an attractive and great looking web site is only half the battle. You need people to visit your site to make it valuable. If you are business owner, you have probably been confronted with the problem of having to choose which marketing strategy to use. You have perhaps continuously leaped from one marketing idea to the next in the hope of making greater sales and greater site visits. But the measure of real success depends really on the how you have created your marketing tool not merely on your choice of strategy. Surely, using posters can be better than flyers depending on your type of business. But your choices of words and content will still be the determining factor whether your target customers will patronize your products or services. Increasing revenue for online businesses is quite easy. There are a few things you need to consider when driving traffic to your site as you probably know by now that the more traffic you have to your site the more money you will have. Hence, to increase traffic to your site, take note of the following considerations: utilize data feeds, blogs and e-books. Data feeds are used for creating a specific content page listing of each product and their descriptions and prices. They are specifically good for getting search engine traffic as they list detailed information about the product that people are looking for. Blogs, on the other hand, have been used by many businesses for quite a while. It has been one of the most loved marketing strategies of people and search engines because they offer readers new information in an easy-to-read layout and in an entertaining manner. Equally, e-books can be used to dramatically increase website traffic. E-books are usually messages in PDF format that contains a business promotional message. You have to keep in mind though that before you create your own e-book you have to create an effective reason why recipients would like to pass it along to their friends and colleagues. If you can effectively create this reason, then it will be easier for you to campaign your products or services. Nevertheless, having the right website design and the getting graphic designer is crucial in boosting the success of a business. There are many tips that different graphic designers offer trafficpartnershub to businesses. As far as your web site is concerned, it is up to you to choose which you think will work for you and which will not. Hence, the bottom line for success will still depend on good content and hard work.